ข้อมูลบรรณานุกรม
#1132967
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ประเภทวัสดุ
หนังสือ
| LDR | | 00780nam a2200241 4500 |
| 005 | | 20140619152935.0 |
| 008 | | 140619s2013 th tha d |
| 020 | __ | ‡a9780071086967‡c1,990 |
| 040 | __ | ‡aSongkhla Rajabhat University |
| 082 | 04 | ‡a658.8‡bZe-S 2013 |
| 100 | 0_ | ‡aZeithaml, Valarie A. |
| 245 | 10 | ‡aServices marketing :‡bintegrating customer focus across the firm /‡cValarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler |
| 250 | __ | ‡a6 th ed. |
| 260 | __ | ‡aNew York :‡bMcGraw-Hill Companies, Inc,‡c2013 |
| 300 | __ | ‡a642 p. |
| 650 | _7 | ‡aMARKETING |
| 650 | _7 | ‡aCUSTOMER SERVICES |
| 650 | __ | ‡aSERVICE INDUSTRIES--MARKETING |
| 700 | 0_ | ‡aZeithaml, Valarie A. |
| 700 | 0_ | ‡aBitner, Mary Jo |
| 700 | __ | ‡aGremler, Dwayne D. |
| 850 | __ | ‡aSKRU |
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อ้างอิง APA เวอร์ชัน 7 
Zeithaml, V. A., Zeithaml, V. A., Bitner, M. J, & Gremler, D. D.. (2013). Services marketing :integrating customer focus across the firm . (6 th ed.). New York :McGraw-Hill Companies, Inc
อ้างอิง MLA เวอร์ชัน 9 
Zeithaml, V. A., Zeithaml, V. A., Bitner, M. J, & Gremler, D. D.. Services marketing :integrating customer focus across the firm . New York :McGraw-Hill Companies, Inc, 2013.
อ้างอิง Chicago เวอร์ชัน 17 
Zeithaml, V. A., Zeithaml, V. A., Bitner, M. J, & Gremler, D. D.. 2013. Services marketing :integrating customer focus across the firm . 6 th ed.. New York :McGraw-Hill Companies, Inc.
อ้างอิง Vancouver เวอร์ชัน 2 
Zeithaml, V. A., Zeithaml, V. A., Bitner, M. J, & Gremler, D. D.. Services marketing :integrating customer focus across the firm . 6 th ed.. New York :McGraw-Hill Companies, Inc; 2013.